The Simpsons

by Data East
Ranking
186
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Rating:
3.79 / 5
Average Prices: USD $700 to $2,100
Produced: September, 1990
Machine Type: Solid State Electronic
MPU: DataEast/Sega Version 3
Players: 4
Design by: Ed Cebula, Joe Kaminkow
Art by: Kevin OConnor, Margaret Hudson
Music by: Brian Schmidt
Sound by: Brian Schmidt
Software by: Rehman Merchant

The Simpsons pinball machine, released by Data East in September 1990, offers players a vibrant journey into the animated world of Springfield. Emerging from a period where licensed themes were gaining traction in pinball, this machine captures the essence of the early seasons of the television show, delivering a blend of humor and pinball action. Conceived during a pivotal time for Data East, it stands as their final alphanumeric display game, marking a transition towards the dot matrix display era that would soon define pinball.

History and Background

Developed as Data East geared up for dot matrix displays, The Simpsons pinball machine represents a bridge between classic alphanumeric pinball and the graphical advancements on the horizon. The design team, led by Ed Cebula and Joe Kaminkow, aimed to translate the animated sitcom's charm into an engaging pinball experience. The artwork, brought to life by Kevin O'Connor and Margaret Hudson, vividly recreates the show's distinctive style, featuring familiar characters and settings. Brian Schmidt contributed the machine's music and sound, while Rehman Merchant handled the software, and John Lund engineered the mechanical elements.

Production of The Simpsons began in September 1990, continuing until February 1991, culminating in a confirmed run of 5,502 units. Intriguingly, Joe Kaminkow revealed that The Simpsons was initially intended to debut Data East’s dot matrix display technology. However, concerns about the readiness and reliability of the new technology led to a strategic decision to postpone its introduction. This caution meant that The Simpsons retained an alphanumeric display, making it Data East's last game to feature this technology. Its successor, Checkpoint, released in 1991, became Data East's first foray into dot matrix displays, changing the visual landscape of their pinball machines moving forward. This historical context positions The Simpsons as a significant, albeit transitional, piece in Data East's and pinball's evolution.

Signature Features and Design

One of the most immediately recognizable features of The Simpsons pinball machine is the plastic Bart Simpson figure mounted on the backbox. This figure, proclaiming "Play Pinball Man!", visually anchors the theme and adds a playful touch. A closer look reveals Bart sporting a ‘TILT’ t-shirt, a subtle nod to pinball culture. Beyond this visual flourish, the machine incorporates distinctive cooling tower bumper caps. These caps, attached to the bumper rods, create a dynamic visual effect as they jump with each bumper hit, enhancing the tactile and visual feedback of gameplay.

The artwork throughout the machine is integral to its appeal. The playfield, cabinet, and backglass are awash in the bright, cartoonish style synonymous with the early seasons of The Simpsons. Characters like Homer, Marge, Bart, Lisa, and Maggie are prominently featured, alongside iconic Springfield locations. This visual fidelity immerses players in the show’s universe, creating a cohesive thematic experience that resonates with fans. The sound design complements the visuals, incorporating custom speech and musical cues that further enhance the Simpsons atmosphere.

Playfield and Mechanics

The playfield layout of The Simpsons is designed for accessible and engaging gameplay. It features a central left ramp, a key shot for scoring and advancing through game modes. Players encounter three pop bumpers, strategically placed to create unpredictable ball movement and maintain action. Two slingshots flank the flippers, adding to the dynamic ricochet opportunities. The playfield incorporates a mix of standup targets and drop targets. Notably, it includes a 5-bank drop target and a 3-bank drop target, offering varied challenges and scoring opportunities. A kick-out hole and two vertical up-kickers are also present, contributing to ball control and multi-ball initiation. A spinner is integrated into the playfield, rewarding skillful shots with points and momentum. The machine also features a kickback mechanism, providing a chance to save balls from draining down the left outlane, a welcome feature for players of all skill levels.

The overall playfield aesthetic is vibrant and cartoonish, mirroring the show’s visual style. Bright colors and character illustrations dominate, creating a lively and inviting play environment. While the lighting scheme is typical of early 90s pinball, it effectively highlights key playfield areas and features, ensuring that the artwork and game elements are visually prominent. The layout is designed to be intuitive, encouraging players to explore different shots and engage with the various targets and mechanisms, contributing to a flow that is both accessible to newcomers and enjoyable for experienced players.

Gameplay Dynamics

The Simpsons pinball machine offers straightforward yet engaging gameplay mechanics. The core objective revolves around hitting targets, completing drop target banks, and utilizing the ramp to score points and initiate multiball. Achieving multiball is relatively accessible, often cited as a positive aspect for casual players, allowing for exciting moments with multiple balls in play. While specific details on complex modes are limited due to the alphanumeric display era, the game likely features modes triggered by completing certain sequences or hitting specific targets, common in pinball machines of this period.

Gameplay is characterized by its family-friendly approach. The rules are not overly complex, making it easy for players of different skill levels to jump in and have fun. The emphasis is on hitting shots and enjoying the thematic elements rather than mastering intricate rule sets. However, some players find the gameplay loop can become repetitive over time, lacking the depth and strategic complexity found in more modern machines. A recurring point of feedback is the perceived frequency of outlane drains, which some players find frustrating, suggesting that ball control and nudging skills are important for sustained play. Despite these criticisms, the addictive nature of the gameplay is often mentioned, particularly for shorter play sessions, and the thrill of achieving multiball and jackpots remains a key draw.

Reception and Legacy

Reception to The Simpsons pinball machine within the pinball community is largely positive, especially amongst fans of the television show. Its strongest asset is its thematic integration. The artwork and sound package effectively capture the early Simpsons atmosphere, evoking nostalgia and enjoyment for those familiar with the source material. Players appreciate the vibrant visuals and the inclusion of character voices and sound effects that enhance the thematic experience. The machine is often praised for being accessible and fun for casual players and families, making it a welcoming entry point for newcomers to pinball. Many find it enjoyable for relaxed play and appreciate its presence in home collections as a fun, themed machine.

However, criticisms center on the gameplay depth. Some seasoned pinball players find the rule set simplistic and lacking in long-term strategic engagement. The gameplay loop can become repetitive for those seeking deeper, more complex pinball experiences. The frequency of outlane drains is another point of contention, with some players finding it detracts from the overall enjoyment. Furthermore, as with any older machine, condition is a factor. Wear and tear on playfields, plastics, and cabinet artwork can impact the aesthetic appeal and playability of individual machines.

Despite these points, The Simpsons holds a notable place in pinball history as Data East's final alphanumeric game and a bridge to the dot matrix era. It remains a sought-after machine, particularly for collectors who appreciate licensed themes and the nostalgia associated with early 90s pinball. Its legacy is rooted in its successful integration of a popular cultural phenomenon into a pinball format, demonstrating the appeal of themed machines and paving the way for future licensed pinball titles.


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Cost Location Date
EUR €2,069 Baden-Württemberg, Germany 14 February, 2025
EUR €2,500 Bayern, Germany 19 December, 2024
EUR €2,500 Bayern, Germany 16 December, 2024
USD $3,600 New York, United States 18 November, 2024
GBP £1,952 Mountain Ash, United Kingdom 16 November, 2024
GBP £3,000 United Kingdom 26 October, 2024
GBP £2,800 Leicester, United Kingdom 10 October, 2024
GBP £2,550 Stony Stratford, United Kingdom 18 August, 2024
USD $1,900 North Dakota, United States 23 June, 2024
USD $4,595 Ohio, United States 14 June, 2024
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